Why does the non-woven bag get cold fast
In a period of time before and after the release of plastic restriction order, non-woven bag was once popular. Manufacturers are pouring money into the boom. However, blind investment leads to difficult sales and low profits. Even if the introduction of "plastic ban", non-woven cloth bag will become residents shopping bag protagonist?
Plastic bags
I witnessed an argument at jiang zikou, a supermarket in Beijing. The fruit section shop assistant stopped a customer from taking free plastic bags from the district, both because he was taking too many and because the customer was not using them at all. And the customer never gives in. The reason is: I am in the supermarket shopping, as long as it is in the supermarket free for customers to use, I have the right to use.
At wumart's checkout counter, the author also found that many customers use the supermarket's free food plastic bags for other items at checkout, which the cashiers do not ask about. Cashiers said this was normal, and they were not asked to confiscate free food plastic bags that had been improperly used or to advise customers to buy them. "For one or two cent charge for plastic bags, some customers will be big noisy, resulting in the loss of bad influence consumers, but also really nothing that can't use free food from using plastic bags, some customers didn't go to the supermarket to buy things can turn away a few plastic bags (food)?", a bean products sales staff told reporters.
A bigger demand for plastic bags than supermarkets is the farmers' market. At the farmers' market, the use of plastic bags was largely unaffected by the plastic restriction order. After the implementation of the limited plastic order, the author has never encountered in the past two years in the farmers market to buy vegetables do not give plastic bags treatment, sales staff are "very self-conscious" plastic bags to load vegetables before collecting vegetables money. The specification and quality of plastic bags are no different from before the plastic limit order. Even if you buy a meal with a non-woven shopping bag, you still need to use a plastic bag to separate different dishes. Otherwise, the non-woven bag can easily get dirty. And under "fully understanding customer demand", the vast majority of farmers market did not force the provision of free plastic bags. Between losing customers and cheaper plastic bags, operators naturally choose to provide free bags.
The dustbin that pays attention to a small area again can discover, the charge of all sorts of supermarket plastic bag still is the good helper that holds rubbish. Since the quality of the plastic bags is basically the same as before no charge, it is not known whether the bags are more likely to crack and the weight bearing is much less than before because they are biodegradable. Broken plastic bags can only be "recycled" as trash bags, not "recycled" as supermarkets advocate.
No matter which street, plastic bags are still the main force of shopping bags in the hands of residents. The eyeful of plastic bags has raised questions about what officials say publicly about the "60 percent reduction" in plastic bag use. According to the country's plastic limit order, residents will indeed greatly reduce the use of plastic bags. But in real life, have we all really reduced our usage by two-thirds?
In the face of the fast-paced lifestyle, "convenience" is the best weapon for plastic bags to beat other shopping bags. The reality of plastic bags with eyes full of people are helpless, but there is no solution. According to reporters, the number of plastic bags used by merchants is still much larger than that of non-woven shopping bags. National policies are weak and environmental awareness will take time to build, which may be why plastic bags remain popular. reverie
Two years ago, the country's ban on plastic products made non-woven fabric manufacturers overjoyed, excited - plastic was limited, non-woven bags should be the main force. Considering the huge number of plastic bags consumed each year to be replaced by non-woven bags, many bosses laugh at the profits that come with it.
A non-woven bag costing one yuan can be sold at 2 or 3 yuan in the shopping mall, and the profit is mouthwatering. In addition, the very low threshold of non-woven bag manufacturers, jostling to engage in non-woven bag production is almost inevitable.
The market is the perpetual motive of wealth. The planned investment of the non-woven industry was 6.869 billion yuan, up 174.78 percent year on year, only one quarter after the state issued the notice. The national production of non-woven fabrics totaled 161.8 million tons, an increase of 34.09 percent over the same period last year. All over the production of non - woven bag factories, workshops are also springing up. The website also often appears the news that buys the non-woven cloth bag, moreover all is several million huge amount.
Why doesn't the heat last
Zheng kailong, a salesman of lideman environmental bag products co., LTD in changsha, hunan province, told reporters that since last year, the sales of non-woven bags have been difficult and the profit margins are slim, especially for supermarkets, where prices have been kept very low. The reason for the sales woes, he says, was initially oversupply and cutthroat competition, but now demand is weak. Because some enterprises are too optimistic about the market, non - woven production enterprises generally have serious inventory.
It is understood that in the inventory of non-woven fabric enterprises, especially wenzhou enterprises most serious. At present, almost all non-woven fabric manufacturers are no longer engaged in new production. In his blog, bai gang, a marketing expert who has studied the production of non-woven fabrics for many years, pointed out that the non-woven products manufacturers suffered heavy losses, with nearly 30 percent of the factories closed down and 60 percent of the factories stayed up. He believes that non-woven goods enterprises will face the first turning point after the industrial adjustment this year, and the small and poorly operated non-woven products factories may be eliminated in the future market environment.
The non-woven bag has indeed been dominant for a while, but not for a long time. Before and after the release of the national plastic limit order, non-woven cloth bag in fact become a marketing tool. Exchanges, shopping gifts, store celebration and other forms are closely linked to non-woven shopping bags. Manufacturers also attach non-woven bags as promotional gifts on the packaging of goods. Non-woven bags are also popular at that time. But are there any more shopping bags for supermarkets now? Plus, as the average consumer, will the promotional power of a non-woven bag appeal to you? Non-woven bag wind has cooled, did not achieve two years ago the industry "market potential unlimited" expectations.
When asked why wumart stores in Beijing had only been offering such promotions for a while, the reply was: 'you can't attract customers.' For example, the supermarket recently held a promotional event full 38 yuan for shopping, buying products are generally tissues, soap, toothpaste and other daily supplies, in fact, some value is not as good as a quality non-woven shopping bag, but most people are still willing to choose daily supplies.
Easy to be polluted, not convenient, not beautiful is the main reason why people no longer like the non-woven shopping bag. Although the non-woven bag is known as a green product, it is tough, durable, breathable, reusable, washable, and has a long service life. But in reality, green environmental protection is relative to plastic bags, non-woven although degradable, but is still a non-degradable product.
At the beginning of 2008, considering the sales prospect of environment-friendly bags after the implementation of the plastic restriction order, there were 10 or so eco-bag manufacturers in jinan all of a sudden. Six months after the implementation of the plastic limit order, the production and sales of environmental bags are really good. However, since the beginning of 2009, sales have gradually declined and the number of manufacturers has decreased to about five.
Just before the order was issued, zhu minru, chairman of the China industrial textiles association, publicly called for "don't blindly invest in non-woven fabrics". Why is that? Non-woven bags have long been produced, but they have not been widely used because they cost more than plastic bags, zhu said. Of course, the introduction of the ban will provide a certain opportunity for the non-woven industry, but its use will not be as large as plastic bags, and its profits will be diluted.
Is there a masterpiece after the plastic ban
Limit model no, forbid model?
On June 15 last year, metro (China) announced that from now on, it will stop selling plastic bags in 38 stores across the country. This can be seen as a sign of "plastic prohibition". At present, wal-mart, carrefour and other hypermarkets have not implemented plastic prohibition, but under the reality of limited plastic results, plastic prohibition is considered to be imperative.
After plastic ban, can the non-woven bag have a great role in the long-term occupation of shopping bag Lord status?
With hot to cold realities as a guide, people on all sides are not optimistic. The entry threshold of non-woven environmental bags is very low. Most enterprises buy non-woven fabrics for processing, with low added value. Professionals say that adding value must be done by overcoming functional limitations and improving product aesthetics to give the industry a future and change perceptions of non-woven bags.
Zhu minru believes that China's non-woven fabric industry is facing a serious shortage of talents, and the production of non-woven fabric bags should also pay attention to the cost, water-proof, oil-proof, pollution prevention and other functional problems, as well as recycling problems. "The non-woven bags cannot be recycled directly, and the secondary pollution should be prevented," zhu told reporters.
Poor water resistance is the biggest performance defect of non-woven bag compared with plastic bag. People can easily get soaked in shopping bag when buying meat and aquatic products. However, few people are willing to wash and reuse the non-woven bag once it is contaminated, because the cleaning effect is poor.
Ordinary citizens at ordinary times also is not willing to back a vendor name shopping bags into the streets, of non-woven bag printing, flocking, such as finishing processing, to improve the added value of products, but also increase non-woven bag, modelling of differentiation, make its design colorful, vivid, lively, especially flocking non-woven bag more solemn and elegant. In this way, the person who is willing to carry a non-woven bag will not be uncomfortable.
Meanwhile, policy support is also expected by the industry. It is generally believed that the main reason why plastic bags still fly everywhere after the ban is the poor implementation of the policy. Once the plastic ban order is implemented, the violator must be punished for producing, selling and using plastic bags. But the use of non-woven bag policy to subsidize the situation. But that expectation is unrealistic. The key is to improve the competitiveness of the non-woven bag itself.
